Digital Sales Strategist at Jubilee Insurance – Nairobi | Job Ref. No: JLIL 318 | Apply by 22nd May 2025

Digital Sales Strategist at Jubilee Insurance – Nairobi | Job Ref. No: JLIL 318 | Apply by 22nd May 2025

ESSENTIAL JOB DETAILS

• Position: Digital Sales Strategist

• Location: Nairobi, Kenya

• Type of Job: Full-Time

• Job Category: Sales / Digital Marketing / Insurance

• Reporting To: Business Development Manager

• Reference Number: JLIL 318

• Application Deadline: 22nd May 2025

INTRODUCTION

Are you a digitally savvy sales professional who thrives in fast-paced, target-driven environments? Do you have a passion for delivering top-notch customer experiences through digital channels while driving meaningful business results? If so, Jubilee Insurance invites you to apply for the exciting role of Digital Sales Strategist.

This position offers an incredible opportunity to grow your career in one of Kenya’s most respected financial institutions. As a Digital Sales Strategist, you will play a pivotal role in driving client acquisition, retention, and conversion across Jubilee’s life insurance and pension product lines. You will work across multiple digital platforms, utilizing your skills in CRM, online engagement, and sales execution to meet and exceed strategic objectives.

ABOUT JUBILEE INSURANCE

Jubilee Insurance is the leading composite insurer in East Africa, offering a full suite of insurance products including life, health, pensions, and general insurance. With over 85 years of experience and operations in Kenya, Uganda, Tanzania, Burundi, and Mauritius, Jubilee is trusted by millions of clients for financial security, innovation, and reliability.

At Jubilee, we believe in transforming lives through accessible and impactful insurance solutions. We invest heavily in digital innovation, customer service excellence, and sustainable business practices. Our work culture emphasizes professionalism, inclusion, and ethical leadership — qualities that have positioned Jubilee as a market leader for decades. Joining our team means becoming part of a mission-driven, future-facing organization that is reshaping insurance in Africa.

KEY RESPONSIBILITIES

Operational Responsibilities

• Lead Generation and Digital Client Engagement

  • Proactively identify, engage, and nurture prospects through digital channels including email, social media platforms, live chat, virtual meetings, and webinars.

  • Guide prospects through the entire digital journey — from initial lead capture to policy purchase, ensuring a smooth and informative user experience.

• Digital Sales Execution and Client Onboarding

  • Convert inbound digital inquiries into successful sales, tailoring life insurance and pension solutions to individual customer needs.

  • Clearly explain complex insurance concepts using customer-friendly language, breaking down product benefits and pricing transparently.

• Customer Service and Retention

  • Address customer queries and objections promptly via online platforms, ensuring high satisfaction and trust.

  • Manage policy renewals, identify cross-selling and upselling opportunities, and maintain regular digital engagement with existing clients.

• CRM and Sales Tracking

  • Maintain accurate, real-time customer records and sales activity logs within the CRM system.

  • Generate daily reports on client interactions, lead conversions, and digital sales metrics.

  • Utilize CRM tools to automate follow-ups, schedule reminders, and build long-term customer relationships.

• Collaboration and Campaign Enhancement

  • Work closely with the marketing team to provide customer feedback and suggestions that improve digital campaign performance.

  • Support ongoing product promotions by creating personalized offers or messaging sequences in line with marketing themes.

• Training and Knowledge Building

  • Attend scheduled training programs to stay updated on new product offerings, digital selling techniques, and regulatory frameworks.

  • Actively contribute to sales team meetings, sharing insights on best practices and customer feedback.

Corporate Governance and Compliance

• Ensure full compliance with regulatory requirements, particularly those related to digital transactions and insurance distribution.

• Adhere to data protection laws, safeguarding customer privacy and information integrity across all platforms.

• Uphold company policies, ethical standards, and professionalism when engaging with clients online.

• Report suspicious activities, complaints, or risks promptly to your line manager or the compliance department.

Culture and Values

• Foster a culture of digital-first engagement, ethical selling, and high client satisfaction.

• Contribute to building a collaborative and inclusive work environment that reflects Jubilee’s brand values.

• Develop a personalized career development plan in line with Jubilee’s growth vision and your professional goals.

QUALIFICATIONS AND SKILLS

Academic Qualifications

• A Bachelor’s degree in Business, Marketing, Finance, or a related field from a recognized institution.

Professional Experience

• A minimum of 1 year of experience in a call center, digital sales role, or e-commerce environment.

• Demonstrated ability to convert digital leads into successful sales.

• Prior experience in life insurance, pensions, or the financial services sector is a strong advantage.

Certifications (Preferred but Not Mandatory)

• Professional Certification in Digital Marketing, Digital Sales, or eCommerce.

• Executive Certificate of Proficiency (ECOP) in Insurance is a plus.

Key Competencies

• Digital Fluency: Expertise in using online channels, social media tools, and CRM systems for lead generation and conversion.

• Sales Acumen: Ability to close sales remotely with minimal in-person interaction.

• Customer Centricity: Deep understanding of customer journeys and ability to anticipate client needs online.

• Communication Skills: Clear, engaging, and persuasive in both written and verbal communication.

• Problem-Solving Ability: Confidently address objections, provide solutions, and guide clients through decision-making.

• Resilience and Drive: Capable of performing in a high-pressure, target-oriented environment.

• Continuous Learning: Commitment to staying updated on digital sales tools, customer behavior trends, and evolving insurance products.

COMPANY CULTURE AND BENEFITS

Jubilee Insurance is committed to employee growth, well-being, and performance excellence. As part of our team, you will enjoy:

• Access to ongoing training and development opportunities.

• Exposure to cutting-edge digital sales platforms and marketing automation tools.

• A collaborative environment that recognizes and rewards achievement and innovation.

• Opportunities to advance in a market-leading insurance company that values ethics, professionalism, and community service.

• Flexible digital work models that promote work-life balance and agility.

We are building a workplace where technology and human connection meet to serve the evolving needs of Kenyan customers. If you’re driven, strategic, and ready to grow with us, this role is your gateway to success.

HOW TO APPLY

If you meet the qualifications and are eager to thrive in a digital-first sales role with career growth potential, we want to hear from you.

To Apply:

Send your CV and a brief cover letter to recruitment@jubileekenya.com with the subject line:

“Application for Digital Sales Strategist – JLIL 318”

Deadline for Applications: 22nd May 2025

Only shortlisted candidates will be contacted. Late applications will not be considered.

Jubilee Insurance is an equal opportunity employer. We are committed to creating an inclusive environment for all employees and applicants, and we encourage individuals from diverse backgrounds to apply.

ADDITIONAL ENGAGEMENT

Looking for more opportunities in sales, digital marketing, or financial services? Stay informed and connected:

Browse More Jobs on The Kenyan Job Finder – The go-to platform for the latest verified jobs in Kenya’s digital and insurance sectors.

Join Our Real-Time Job Alert Channels

• WhatsApp – Free Channel for Job Updates

• Premium WhatsApp Channel (KES 99/month) – Get priority access to high-value job postings.

• Telegram – Follow The Kenyan Job Finder – Get daily job alerts, including top digital, tech, and sales roles.

If this role isn’t for you, share it with a friend or colleague who fits the bill. Great opportunities should never go unnoticed.

---

Keywords: Digital Sales Strategist jobs Kenya, Jubilee Insurance careers, online sales jobs Nairobi, CRM sales strategist, digital marketing and sales jobs, insurance lead conversion Kenya, JLIL 318 job vacancy, life insurance jobs Kenya 2025, digital client engagement specialist, remote insurance sales Kenya, The Kenyan Job Finder sales listings.